After two or so months of endless Avengers: Endgame coverage that involved deep dive analyses into every seemingly insignificant scene and a treasure trove of behind-the-scenes gems, we’re all probably a little Endgame-ed out at this point.
Well time to get a second wind because Marvel is planning to re-release Endgame again in cinemas, only this time there will be new footage.
According to ComicBook.com, Marvel boss Kevin Feige revealed that Endgame will be getting a second go around before Spider-Man: Far From Home drops on July 2 and will be copping a new scenes.
However, don’t expect anything extravagant though because Feige told ScreenRant that the new stuff will just be “a deleted scene, a little tribute, and a few surprises” after the credits. Sorry to those expecting a extended director’s cut or some alternative ending where Tony Stark/Iron Man comes back to life.
This is a pretty cool thing to do for the fans and a smart marketing move from Marvel before the release of Far From Home. But let’s be honest about what this re-release actually is: it’s just a cynical, last-ditch attempt to topple Avatar as the highest earning movie of all time.
At the time of writing, Endgame is “only” about $45 million away from Avatar‘s $2.788 billion box office tally. A re-release with new footage will likely push Marvel over the finish line or at least achingly close to it.
To put it into perspective, Avatar got its own extended re-release and that earned an extra $33 million. Given how passionate Marvel fans are about the Marvel Cinematic Universe – there are already re-watching efforts underway on Reddit – Endgame will likely emerge as the box office champ when the dust settles.
You’ve had a good run at the top of the pile for nearly 10 years, Avatar, but not even you can overcome the might that is Marvel (and its marketing machine).
But hey, whatever it takes, right?