That Vile Tide Pod Challenge Has Returned With A Boozy Twist

Literally no one asked for this.

Remember back in 2017, when a bunch of teenagers thought it would be a really great idea to literally eat laundry detergent capsules? Yeah, it didn’t end well. But that hasn’t stopped a booze manufacturer from jumping on the coattails of the strange Internet trend two years later.

Whisky brand Glenlivet has just announced a new collection of ‘edible whisky capsules’ – 23ml pouches of alcohol in three flavours (citrus, wood and spice) encased in a seaweed-based shell. Apparently, the edible, biodegradable seaweed case is meant to be swallowed after the user has bit into it – the idea being sustainability is in and glasses are out.

While Glenlivet’s ad makes the ‘Capsule Collection’ look glamorous and innovative, I can’t help but draw similarities to the aforementioned Tide Pod Challenge, and I’m not the only one.

Credit: Twitter

While the Tide Pod Challenge picked up steam and became a bona fide Internet meme in 2017, the dangers of consuming detergent capsules were reported for years in the lead-up. According to Consumer Reports, “between 2012 and 2015, the American Association of Poison Control Centers received reports of 38,021 people suffering exposure to the liquid detergent in the packets in some way: ingesting or inhaling it, getting it in their eyes, or absorbing it through their skin.”

According to Glenlivet director Miriam Eceolaza, “as a brand that celebrates originality, we are always looking to break the conventions that have determined how single malt Scotch has historically been enjoyed.”

“The Glenlivet Capsule Collection does exactly that, and we’re excited to see how people react when they try our glassless cocktails.”

I’ll give it to Glenlivet – it’s not easy to shake up the whisky game like this, but I have a few questions. Why would you want to drink a whisky cocktail by sucking it out of a pouch? And why would you want to eat that seaweed pouch afterwards? 

If it’s just to save a glass from the dishwasher, I’m gonna have to pass. Who knows, a whole generation of Tide Pod-loving teens might be keen on giving it a go, though.

PSA: The Handmaid's Tale Is Not An Appropriate Theme For Your Wedding Pics

Just no.

Trivialising the oppression of women is not a “blessed” thing to do, nor does it make a good wedding photo.

This week a married couple came under fire for a wedding photo in which they were kissing in front of The Handmaid’s Tale wall in Cambridge, Ontario. 

In the photo, the newlyweds are seen puckering up between four Photoshopped handmaids dressed in their signature red cloaks and white hats. ‘The Wall’ they’re posing in front of is where men and women are executed and hanged after disobeying laws in the show.

Credit: Van Daele & Russell Photography

Van Daele & Russell Photography posted the photo to socials with the caption, “Praise be! Kendra & Torsten are married! If there’s any The Handmaid’s Tale’ fans out there, you’ll know most of it is filmed in Cambridge! So, as fans of the show, it only seemed fitting for there to be some Handmaids in K&T’s wedding photos along the ‘hanging wall’ in Mill Race Park!” 

The since-deleted photo was quick to cop criticism on social media, with users calling it “deeply disturbing” and “puke-worthy” for taking a show about a very serious issue and completely missing the point. 

Credit: Twitter
Credit: Twitter

The photographers have since responded to the backlash, writing on social media, “what’s sad is that everyone is reacting exactly as expected – just like in Gilead – and missing the opportunity to think for themselves, to educate themselves, to become engaged activists instead of simply keyboard warriors.”

“…You’re all correct – it’s gross, disgusting, and a horrible concept that is rampantly becoming more “real’ in the world day by day and comment by comment.”

“So many comments here are just “this is gross” – but no explanation why,” the photographers added. “WHY exactly are you offended? Do you know? Have you asked yourself? And…what are you actively doing about it IN THE REAL WORLD?”

When Vulture asked the photographers about the image, they said it was the groom’s idea to Photoshop the handmaids into the picture. “We discussed options but figured walking handmaids were a better alternative to hanging bodies.” Yikes.

A show about violence against women (and mankind in general) is never going to be a good theme for your wedding photos and it’s also far from the kind of social commentary that will encourage positive change.

'Influencer Slander' Is The Latest Complaint From Instagrammers

Say what?

We’re only two days into October but alas, we find ourselves deep in yet another influencer-related controversy.

Beauty and fashion influencer Amra Olevic Reyes took to Twitter late last week to take a stand against what she calls constant “influencer slander.”

The Instagram personality, who boasts 5.8M followers on the platform, began by tweeting, “The only people that discredit influencers are those that tried it and didn’t succeed. Don’t throw stones now just cause you didn’t pop.”

Credit: Twitter

Then she went on to explain that an influencer is a “hybrid” of many jobs. “A stylist, makeup artist, hair stylist, photographer, editor, creative director. And y’all still saying it isn’t legitimate. FOH lol. Not many can do it and stay consistent. Ion wanna hear no influencer slander again,” she wrote.

Credit: Twitter

While a handful of fellow influencers agreed with Reyes’ comments, she copped a lot of backlash. One Twitter user wrote, “the amount of privilege coming out of both this chick and the rest of the comments is insane,” and another added, “All the respect fr but people go to school to get licenses for hairdressing so be proud without slapping your name on our careers unless you’re licensed yourself.”

Freelance writer and blogger Jenna Farmer chimed into the conversation and told Reyes, “never get these tweets, you could break any job into different components (‘hair stylist’? We all have to do our hair whether an influencer or not!). As someone who blogs myself, I never get why we’re so desperate to prove how hard we have it! It’s hard but many have it harder.”

Speaking to Buzzfeed News, Reyes said she posted the tweets because she would “constantly see people bashing influencers.”

“Other beauty/fashion professionals slander our job and make it seem less than,” she said. “Whether it’s professional makeup artists, hair stylists, or higher-up fashion representatives, they say things like ‘influencers don’t do sh*t.”

Twitter user Yetunde Dan put it well when she wrote, “I have no doubt that this profession, like most other professions, take hard work and dedication. However, I’m iffy about this line of work becuz in my opinion it’s just another marketing scheme.”

“It’s so easy to get caught up in this line of work, who won’t like feeling validated by hundreds of comments…” she wrote. “It doesn’t help that we’re already in a beauty obsessed culture. Influencers just add to the problem.”

Credit: Twitter

It sounds like Reyes could use a bit of a reality check. It’s her choice to be an influencer on a trivial social media platform, and while I’m sure it hasn’t always been easy, there are people out there who are actually doing it tough.

Pop-up Channel

Follow Us