Jason Momoa can sell anything. He can make sexually aggressive prairie-dwelling horse-warlords in eyeliner sexy. He can turn the silliest DC superhero into the highest-grossing DC superhero movie ever. He can inspire mega-nerdy sex toys.
And if someone needs convincing to buy delicious caramel cookies, he can do that too.
A Girl Scout in Colorado and her marketer mother are flogging an awful lot of extra cookies thanks to a shirtless Jason pic stuck on the front of the box.
But it’s not just a cheap marketing ploy – there’s also a pun involved.
Charlotte Holmberg was already killing the game – in fact her sales were so high she had earned the rank of Top Cookie CEO, which is definitely a healthy way to reward achievement in this brutal capitalist society.
https://twitter.com/GSColo/status/1095726455063900160
But she’s making extra bank off the thirsty neighbourhood mums who enjoy a snack and a snack.
The joke is, you see, that this popular flavour of GS cookies, a caramel and coconut ring, is called a Samoa for some reason.
Hence, Momoas.
Charlotte sold over 20 extra boxes of the special edition after she was on her local news.
https://twitter.com/GSColo/status/1095861702803869696
“The moms are getting really excited and they’re saying that they need them,” Charlotte said.
Me, getting in line for biscuits.
In case you were wondering, Australian Girl Guides do not get to sell Samoas, Momoas, or even the Thin Mints you hear about on sitcoms. In fact, they don’t even have the chocolate-coated ones I used to eat by the packet out of the fundraising box so my mum had to buy them all.
They do, however, have a very nice-looking gluten-free shortbread.
Look, we’re not above a Momoa pun ourselves. So we say more biscuits, more puns, and more pecs for all.