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Grey Hair Is The US Summer Trend So You Should Ditch The Dyes And Get On Board

Silver foxettes, it's your time to shine.

So, are you a young, vibrant, go-getting sort of a person with rich, lustrous hair of colourful hue?

Then we have bad news: you are woefully out of step with the hot summer trend of the Northern Hemisphere.

Grey is the new… no, you deserve better than that. Grey hair is in, that’s what we’re saying.

We dudes, of course, have long enjoyed the acceptability of the silver fox look – thanks again for the reach-around, patriarchy! – but now HuffPo are positing that grey is having a moment as the hair colour du jour for the follically fierce ladies.

North American Pinterest searches for silver-grey highlights hitting record highs in July, and Instagram accounts celebrating the greyness like Grombre are getting mad followers.

Aside from you people deciding that silver gives them an excitingly sci-fi look, there are also a bunch of people going “why I am going to all this expense and hassle to cover my natural hair colour? Nuts to this.”

And we at GOAT strongly approve of this ashen embrace, especially those of us whose beards have a snowline that marches further north with every passing season, like climate change in reverse.

Case in point.

So: if you’re finding yourself going a bit grey at the temples, then good news: you’re impressively fashion forward.